Instant gratification is the key takeaway for the millennials and keeping this in mind, global PC and printing major HP on Wednesday launched Sprocket - a pocket-sized photo printer - in India for Rs. 8,999.The unique hand-held printer would allow you to print instant pictures (2x3-inch size) and share among friends. Users will need to download the Sprocket app from Google Play Store or Apple App Store on their smartphone, pair it with the printer, place specially-designed HP ZINK papers in the device, switch on Bluetooth, and can then print images.
The device is especially made for the millennial segment which is between age 10-24. But we are not restricting our target to that age group only. People who like to preserve their memories would like to own the 'Sprocket' which is a pretty affordable device," Raj Kumar Rishi, Senior Director, Printing Systems, HP Inc India, told IANS.
"'HP Sprocket allows users print their treasured memories instantly on-the go with just a few taps", Rishi added.
The companion app enables users to print photographs directly from their social media accounts on Facebook and Instagram.
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